Robert Malcolm, McCombs’ executive in residence, has donated $1 million to the school to establish an endowed chair in marketing innovation.
The McCombs School of Business is launching a Master of Science in Marketing program during the summer of 2016. The inaugural Texas MSM class will begin July 1.
In this installment of Bragging Rights, we celebrate the latest achievements of McCombs School of Business faculty.
Dan Laufer is the head of the School of Marketing and International Business at Victoria University of Wellington. He talks about the impact of the Texas alumni and faculty network on his academic career.
Raji Srinivasan, McCombs School of Business marketing professor and Spurgeon Bell Centennial Fellow, has been selected as runner-up for the 2015 William R. Davidson Award.
Miller makes it a point to teach students how to market themselves to the world. Here are his 10 principles of personal branding, which he delivers with his characteristic classroom vigor.