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Southwest Airlines CEO Gary Kelly, BBA '77, spoke to a full house at the AT&T Conference Center Oct. 27, sharing his management philosophy and how the company has never had a layoff.
They lurk around cubicle corners and infiltrate mission statements. Proverbs and old marketers’ tales that have for years colored the way many of us do business, whether we care to admit it or not. We take a close-up look to see what really works.
Southwest Airlines Chairman and CEO Gary Kelly, BBA '77, waxed philosophical about leadership and his experiences in the top spot at SWA during a conversation with Professor George Gau September 24.


