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Renee Hopkins to Lead Launch of Texas Enterprise Business Publication at McCombs

Business blogger and editor Renee Hopkins will be joining the McCombs School of Business on June 21, as the editor of Texas Enterprise, a new online publication geared to business and academic audiences.

Texas Enterprise is scheduled to launch this fall, with a lineup of writers and bloggers exploring business insights, research and opinion drawn from faculty members at The University of Texas at Austin, as well as a network of professionals engaged in innovative enterprises around the globe.

Hopkins comes to Texas Enterprise from Innosight, a boutique consulting, training and investment firm founded by Harvard Business School Professor Clayton Christensen, headquartered in Watertown, MA. As editor of Strategy & Innovation and lead editor of Innosight's InnoBlog, she has written about innovation, organizational change, and emerging technologies across a wide range of industries and business types.

Prior to that position she was the director of the Insights and Innovation Group at Decision Analyst for seven years, consulting on idea generation and creativity training for Fortune 500 companies.

"Innovation is in my blood," said Hopkins. "And that will be my editorial viewpoint with Texas Enterprise. We will be looking for the 'aha moments,' drawing on a nearly limitless source of new knowledge and disruptive ideas here at the university; and from business and policy thought leaders from around the world. It's a journalist's dream, really."

Her journalism background includes fourteen years as a copy editor and reporter for the Dallas Morning News, and two years as managing editor for D Magazine in Dallas. Hopkins taught writing and informal logic at The University of Texas-Arlington, where she received an M.A. in Rhetoric. She received a B.A. in English from the University of Alabama. Hopkins is a bluegrass and folk musician who has performed in Austin many times over the past years.

"This has always felt like home to me, and I'm delighted to be working at the university, where I have a daughter going to school," she said.

To join the Texas Enterprise conversation, sign up for updates
here, and receive notice of the official launch later this year.


#1 What a great person to lead

What a great person to lead the launch of Texas Enterprise! As a UT alum, I'm looking forward to reading the new publication.

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